Demand for convenience and snacking from consumers is definitely opening up a lot of opportunities for food processing not just in India but everywhere.
There are 4 key elements to take care of to make sure that you create positive business value sustainably:
1) Develop a differentiated value proposition: Rigorously work on product and/or service attributes that enable you to fulfill unmet or undeserved need for a group of customer/s
2) Design and deploy a distribution strategy aligned with your value proposition
3) Form the value chain partnerships that enable the delivery of the value proposition
4) Identify sustainability elements that are integral part of the value proposition and communicate these with the key stakeholders