This needs to be approached from a strategic perspective starting with designing a differentiated value proposition for a specific target customer-segment/Market. And you need to maintain your differentiation by innovating on product and/or process and partnerships. This is the key and we at Agribusiness Academy have quite some actionable content (including the technology and business model innovations from around the world) to help you get further in the right way.
You can start with our self-paced masterclass (Horticulture Entrepreneurship) designed and delivered by practitioners from around the world here:
If you wish to speak to a global expert on-demand from your location you can very much do that from here: Coaching and Mentoring